Technology and marketing intrique and amuses me. Everyday I am learning new tricks of the trade.
I help businesses apply these simple ideas to build trust with their clients. And teach them how to communicate with their colleagues and staff using online tools.
1) Smartphone growth – over a million smartphone devices are currently being activated on a daily basis
2) Publisher growth – The App store now has over 400,000 apps in the market and Android, with over 200,000, is catching up quickly
3) Session use growth - Flurry has previously found that smartphone users now spend more time in mobile apps per day than the average Internet users spends online.
4) Publisher integration of ads – with larger screens, targeting, and increased adoption of mobile applications, more publishers are integrating ads into their apps
I am getting more and more exited about the potential to market small businesses with the integration of blogs and smartphone applications.
